Recently I have been doing online surveys where I am asked my opinions on many topics. These include politics, economy, and advertisements to mention a few.
The questions on advertisements are often to provide feedback on a particular TV ad and to tell the survey what I think.
This has made me question myself at times how the products advertising department must think about the consumer in their target demographic.
As you watch TV or browse the web and see an ad that matches something you might purchase compare the people you see and the circumstances you see and compare them to your self, your life situation.
I am asking a question here, how well does the advertising world see who you are? Are you (or the representative family as portrayed) as smart, well dressed, happy, organized as the ad shows you all should be?