We need a problem statement, a concise description of the issue to be addressed, a condition that must be improved upon. Focusing on the facts, the problem statement is designed to address the Five Ws.
Who was involved?
Myself, Ideapod management and one other podders.
Eleven new thoughts were entered over almost a month. The number of views was low and the number of replies nearly zero.
When did it take place?
It started with my post of 19 Feb 2019
Where did it take place?
The Idea Journal area that is described as “This is the place to journal your ideas. Share your raw thoughts, unfinished as they may be, and help others by building upon their thoughts with them.”
Why did that happen?
Insufficient quantity of passers-by with time and curiosity and the desire to share their thoughts.
My take at the problem statement. I am sure others will have their own opinion, and only a successful solution will identify who is most correct.
If we (Ideapod flavored minds) could send a link to selected demographic types worldwide what would have to be at this portal to keep them engaged? If I were building a shop in a mall, I would know what I wanted to sell, and I would know my clientele — same for a hotel, or a car, or a book or a TV show.
It is possible that the Idea Journal has such low activity because it is not in the best location. You know, that famous phrase, what are the three most important reasons for a successful business? “Location, location and location!”
If a passerby finds (or is taken to) Ideapod’s leading portal, they will be shown much for a specific demographic. There are some top menus and under each some links to specific categories of information and other generic links. Statistically, it would appear that access Idea Journal would be a low probability.
Once we are in view of Idea Journal, it is sharing the page with a lot of other stuff, and it is not at all clear what a first-time visitors are expected to do at this point in their journey.
It is a given that the purpose (business model?) of Ideapod is not to provide me a canvas for my creative ideas, no matter how few might enjoy them. The success of any part of ideapod will depend on what it has to offer to people, all of the people, and how easy or difficult it is to discover the content. I am not getting any feedback; I do not know if my efforts are appreciated, useful or even meaningful. This makes it difficult to tell in which direction to move the pen or argue with Grammarly!
Only the captain of the Ideapod ship can plot the course, he or she has all the latest charts and weather forecasts, knows which shores have rocks or patrons with pockets of gold. I will continue to do what I can to trim the sails and from the crow’s nest announce new things worth investigating.